Have you ever wondered why laundry detergents are typically priced per kilogram rather than per wash? The answer lies in the product's concentration and the use of fillers. Many detergents on the market are bulked up with fillers like sodium sulfate, which add weight but provide little cleaning power. This means you end up using more detergent for the same cleaning effect, leading to higher costs per wash.
At The Luxe Lab, we believe in delivering premium quality with every wash. Our Laundry Powder is highly concentrated, allowing you to use less product per load while achieving superior cleanliness. We accomplish this through meticulous formulation and the inclusion of high-quality, active ingredients. With fewer fillers, our detergent offers more washes per kilogram compared to many competitors, providing you with greater value for your money.
To understand the true value of our product, let's compare The Luxe Lab Laundry Powder with Australia's top-rated detergent brand for 2023, Omo.
| Product | Price | Number of Washes | Cost per Wash |
|---|---|---|---|
| Omo Active Clean Washing Powder 2kg | $26.00 | 35 washes | $0.74 |
| Omo Ultimate Liquid Front Loader 2L | $29.00 | 39 washes | $0.73 |
| Omo Ultimate Washing Powder 2kg | $29.00 | 26 washes | $1.12 |
| Omo 3 in 1 Active - 17 Capsules | $19.00 | 17 washes | $1.12 |
| The Luxe Lab Laundry Powder 2kg | $29.95 | 64 washes | $0.46 |
Based on RRP pricing and number of washes as per Choice report conducted September 2023.
As you can see, The Luxe Lab Laundry Powder provides significantly more washes per unit, resulting in a lower cost per wash.
Next time you're shopping for laundry detergent, don't just look at the price tag. Compare the cost per wash to see where the real value lies. With The Luxe Lab Laundry Powder, you get a high-quality, concentrated product that outperforms the competition and offers better value in the long run. Choose wisely and enjoy cleaner clothes with more savings.
